Lesson 7 / 34

Advanced Title Optimization

Write title tags that fit search result limits, lead with keywords and earn clicks without misleading users.

Title length and truncation

Google displays 50-60 characters on desktop, 40-50 on mobile. Put the most important keywords first; anything after 60 chars risks being truncated.

Include modifiers for better CTR

Specific, accurate words such as 'Guide' or 'Tutorial', and the current year when it is true, can improve click-through rate. Never mislead or stuff keywords; Google may rewrite titles that do not match the page.

Brand in title strategy

Include brand name for homepage/main pages ("JavaScript Guide | MyBlog"), but skip it for deep topic pages to save characters for keywords.